Marius Smit is a man with a special story, a unique profession and a challenging mission. He is the founder of Plastic Whale; the first professional plastic fishing company in the world. A social enterprise with a mission: make the world's waters plastic-free, starting with the Amsterdam canals. The company aims to go 'out of business'. Marius believes that if Plastic Whale can make itself redundant in Amsterdam, the organisation can find business all over the world.
Marius founded Plastic Whale in 2011, without any means, but with an exciting challenge: "I want to build a boat from plastic waste. But I’ve never sailed a boat, let alone built one. So help me!" The response to his call for help was enormous. Since then, Plastic Whale has developed into a fast growing social enterprise with investors, dozens of sponsors, partners and thousands of customers, also because of the newest adventure: Plastic Whale Circular Furniture, high-end office furniture made from Amsterdam Canal Plastic.