Eat Like A Bear And Discover A Happier Way Of Healthy

Good food and good eating shouldn’t be about diets, deprivation or turning foods into enemies. Food is joy, and should never induce feelings of guilt and shame. We should respect each others’ choices whether it’s vegetarian, vegan, or an omnivore. That’s why all are welcome at The Bear Kitchen championing eating like a bear. That’s why we’re bringing the notion of ‘healthy’ back down-to-earth. Relax, and let’s unite around the pleasure of healthy eating.

My (food) journey

I was blessed to grow up in a Danish family that cooked. Every day we’d gather around the dinner table and enjoy good food together. I don’t recall anyone ever talking about diets or ‘eating healthy’. That was just something we did without being fanatic about it. At age 12 I began cooking myself and have been doing so ever since. I’m hooked on food. I love eating it and I love cooking it.

Fate brought me to London and after finishing my studies, I started O-food, a Scandinavian Food Bar aimed at making sustainable fish more accessible. As O-food was coming to a close Michael and I were introduced. Michael is The Bear Kitchen’s co-founder, and we started working together in 2016. More recently the team was joined by Simon, an experienced chef with a passion for good ingredients, making the trinity complete. The three of us share an un-wavering commitment to make a positive difference for people and planet via food.

Eat Like A Bear

Bringing healthy down-to-earth

What does it mean to ‘eat healthy’? The relentless barrage of healthy eating information has left many people confused and social media hasn’t made it any better. Influential clean eating and wellness food bloggers offer up glorified ideals that promote a view on food that’s unattainable when you live a busy life, have a tight budget and maybe have a family to take care of. The stress that comes with trying to live up to such ideals is, in fact, supremely unhealthy.

Well, here’s the good news: you don’t need diet fads, clean eating and wellness to be healthy. I guarantee you. You don’t have to own a soul cycle, sip cold-pressed green juice, do Astanga yoga and shop at Whole Foods to be healthy either. Obsession is not the answer. So relax people. There’s a happier way to healthy.

Eat like a bear

Our approach to ‘healthy’ is not so much about healthy itself as it is about having a healthy relationship with food. Our philosophy is simple: eat like a bear. Why bears, you might ask? Well, because our furry friend, although she has no concept of local or seasonal ingredients, eats nothing else. She munches mostly plants, and treats herself occasionally to good quality fish and meat. Oh, and she’s never heard of a factory farm.

Eat like a bear is but a gentle guideline that allows for flexibility around individual preferences. It’s a fun, friendly and memorable idea that doesn’t ask you to ditch entire food groups, and which can help break down the elitist connotations associated with eating healthy. It’s about respecting each other choices and bringing people together rather than causing divide.

Eat Like a Bear Event

Photo credit: The Bear Kitchen

To eat meat or not to eat meat

Recent years has seen the rise of the veganism and films like Cowspiracy pitch being a vegan (vegetarian) or meat eater as a binary choice. At The Bear Kitchen we believe in respecting each individual’s choice. We want to get away from the prejudice, shame and guilt that have become the unfortunate bi-products of the sharp division between various diet trends and isms. Having the freedom to choose without feeling judged is vital for a healthy and enjoyable relationship with food that doesn’t compromise the pleasure of what a good meal means to you.

That said, it’s well documented that eating less meat is good for you. It’s also good for the animals, it’s good for the planet, and it’s good for your economy. That’s why The Bear Kitchen promotes eating less but better quality meat; to use meat for flavour rather than bulk – and when we cook meat and fish are always optional extras.

Begin a better journey with food today

Everyone has the right to eat well. Health isn’t about perfection, or that you will eat perfectly. It means you are allowing for life to be imperfect. Trust me, it’s a lot more fun this way and by giving yourself a break makes it much easier to stick with eating well overall. So yeah, have that bowl of pasta, eat that dessert, and have a bunch of veggies too.

You can join us and other chilled-out food lovers at our supper club where our saucepan sorcerer, Simon, uses well-sourced ingredients to create good deeply satisfying and nourishing dishes.

We’ve got a great Instagram channel too sharing how I excited I get with every new twist in The Bear Kitchen’s journey and how I live out my philosophy to eat like a bear every day.

Jens is the Co-Founder of The Bear Kitchen, founded on a simple philosophy: eat like a bear. Favouring local produce and well-balanced food choices, The  Bear Kitchen focuses on celebrating the joy of food. 
Featured in Mind & Body
Sign Up for Updates
SIGN UP
You Might Also Like
Mind & BodyMind & Body
projectsprojects
Sanctus is a safe space and community to talk about your mental health & fitness. The team believe in treating mental health just like physical health, one day they hope that their safe space is the world’s first mental health gym on the high street.
Mind & BodyMind & Body
newsnews
Welcome to #TRVSTLOVES. We curate news, ideas and inspiration from across the world which demonstrate how real action can accomplish positive social impact. As we head towards a rather uncertain winter due to Covid-19, we’re taking a look at how some of the mindfulness and anxiety management apps can help […]
Mind & BodyMind & Body
projectsprojects
VeganNation is bringing the one-of-a-kind infrastructure to unite the vegan community globally with an all-encompassing ecosystem.  A nation is as strong as its economy and the economy is as strong as the currency which is why VeganNation is powered by its own decentralized currency - the VeganCoin.
Mind & BodyMind & Body
inspirationinspiration
Mindfulness can be a huge aid to peaceful and purposeful living. It's also proven to have a range of health benefits. How can mindfulness benefit you?
Mind & BodyMind & Body
inspirationinspiration
How does sugar impact your stress levels? Research studies have shown a diet full of fruit and vegetables can result in higher wellbeing. Why is it we crave sugar when stressed?
Mind & BodyMind & Body
inspirationinspiration
Getting the most from our lives and being present in all that we do is an aspiration most of us share. However, to achieve this we need to pay attention and remain focused, which takes practice and the right guidance. Mindfulness can inspire us to get the most from our […]
Mind & BodyMind & Body
inspirationinspiration
We live in a busy world, our days are full of activities, and our mind is a constant jumble of thoughts. It is easy to get caught up in a routine lifestyle, walking around with an ever-growing to-do list on your mind. You may experience burn out too soon if […]
Mind & BodyMind & Body
inspirationinspiration
While the precise origin of the COVID-19 pandemic is unknown, it has infected more than 30 million people, with almost 1 million confirmed to have died from it as it continues to spread across the world. The highly contagious virus has the ability to survive up to three weeks in frozen food supplies […]